Image Courtesy: Unsplash
The rise of diverse culinary options, coupled with the ubiquitous presence of online menus and food delivery platforms, has given birth to a phenomenon known as menu anxiety.
Image Courtesy: Unsplash
For Gen-Z, this experience is heightened by the constant exposure to food trends on social media, creating a desire to try the latest and most Instagrammable dishes.
Image Courtesy: Unsplash
With the constant stream of food content on social media platforms, there is an underlying pressure to choose the trendiest or most aesthetically pleasing option
Image Courtesy: Unsplash
While having a plethora of options may seem like a luxury, for Gen-Z, it often results in decision paralysis.
Image Courtesy: Unsplash
The endless scrolling and the pressure to make a quick decision before the delivery cutoff time add an extra layer of stress to the dining experience.
Image Courtesy: Unsplash
Restaurants and food establishments are not oblivious to this phenomenon. Some have responded by simplifying their menus or incorporating user-friendly features
Image Courtesy: Unsplash
Menu anxiety is a real and growing challenge. This is more apparent than in the realm of dining.
Image Courtesy: Unsplash
Addressing menu anxiety will become increasingly important in ensuring that Gen-Z can fully savour the joys of dining without unnecessary decision-making stress.
Image Courtesy: Unsplash
Do you also face menu anxiety?
Image Courtesy: Unsplash