15.82% To Abha And 5.31% To Tabuk, Saudi Travellers Flock To These Destinations For Winter Escapes: Report

Saudi travellers turn their sights to cooler climates and serene escapes as temperatures drop, fuelling a winter travel surge, according to Wego, a leading online marketplace. Whether it’s the majestic landscapes of AlUla, the cultural richness of Abha, or the snowy peaks of Tabuk, Saudis embrace winter getaways with enthusiasm.

Saudi Arabia’s Destinations Heating Up This Winter

 

View this post on Instagram

 

A post shared by Visit Saudi (@visitsaudi)

This trend is not just about escaping the heat; it’s about indulging in unique experiences and seasonal festivities. Wego’s data paints a clear picture: Saudis are ready to explore when winter rolls in.

1. AlUla: A Timeless Treasure
AlUla, with its ancient rock formations and world-class events like Winter at Tantora, has captured the imagination of many. Bookings for AlUla during the winter months have nearly doubled compared to other seasons, proving its status as a must-visit destination. Tourists are drawn to its blend of history, culture, and breathtaking landscapes.

2. Tabuk: A Snowy Paradise
Tabuk, often associated with its rare snowfall, offers Saudis a chance to revel in winter’s magic. This unique appeal makes it a top choice for travellers seeking short yet memorable getaways. Wego reports a steady 5.31% increase in searches for Tabuk during winter, showcasing its growing popularity.

3. Abha: The Cultural Gem
Abha, known for its lush scenery and vibrant traditions, has seen a 15.82% rise in interest. Winter in Abha is an immersive experience with local festivals and a delightful climate, making it a favourite among culture enthusiasts.

Winter Events Boost Tourism Buzz

 

View this post on Instagram

 

A post shared by Wego (@wego_travel)

Saudi Arabia’s Tourism Authority has upped the ante with its Winter events calendar for 2024–2025. Packed with over 1,000 activities, including global events and cultural festivals, this initiative is set to transform the Kingdom into a winter tourism hotspot.

Riyadh Season, a star player in the calendar, continues to lure visitors with its extraordinary mix of entertainment and innovation. Winter bookings for Riyadh saw an 18.39% spike last year, reflecting its massive appeal.

Also Read: The Saudi Feast Food Festival Is Coming To Saudi Arabia This November And We Have The Deets

Spontaneity And Convenience Shape Travel Trends

Interestingly, Saudis embrace last-minute travel planning, with most bookings made just days before departure. Wego reveals that 83% of these bookings are completed via mobile apps, signalling a shift towards tech-savvy and spontaneous travel habits. Moreover, the preference for shorter trips, typically lasting one to three days, aligns with the fast-paced lifestyles of modern travellers.

Saudi Arabia’s winter travel boom underscores the nation’s evolving tourism landscape. Destinations like Tabuk, AlUla, and Abha offer Saudis an opportunity to unwind, explore, and experience the season’s charm. With cultural festivals, scenic escapes, and seamless planning through platforms like Wego, the stage is set for unforgettable winter journeys.

So, pack your bags, embrace the chill, and discover the magic of winter in Saudi Arabia, you might just find your new favourite getaway spot!

Cover Image Courtesy: Visit Saudi Arabia/Website