After the fruity success of 7UP Tropical last year, the iconic lemon-lime soda brand is back with yet another vibrant seasonal release — 7UP Endless Summer. This new, limited-edition flavour is a playful blend of watermelon and strawberry, crafted to deliver a light, refreshing fizz that captures the essence of summer in every sip. But here’s the twist: it’s only available in select stores across the United States.
7UP Endless Summer: A Fruity Follow-Up To 7UP Tropical
Building on the popularity of its previous seasonal offering, 7UP Tropical, the brand has unveiled 7UP Endless Summer, which launched in the US on 7 April 2025. The drink combines watermelon and strawberry flavours for a nostalgic, sun-kissed profile that’s perfect for spring and summer indulgence.
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According to Mouth Attack, the new flavour is currently exclusive to Kroger-owned grocery chains in the US. That includes well-known names like Ralphs, Fred Meyer, King Soopers, and Fry’s Food Stores. Whether you’re a fan of full sugar or looking for a guilt-free treat, the soda is available in both classic and zero sugar versions. You can spot it in 12-ounce cans and 20-ounce bottles.
A Visual And Flavourful Treat Worth Collecting
Much like its predecessor, the new 7UP Endless Summer flavour is not just about taste — it’s a visual stunner too. The packaging is bright, colourful, and designed to turn heads on the shelf. It’s already catching the attention of both soda fans and collectors who enjoy grabbing limited-edition drops.
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The soda market has seen a rise in seasonal, fruit-forward innovations, and
. From tropical escapes to juicy summer vibes, each launch is designed to capture a specific mood — and 7UP Endless Summer does just that.
Will 7UP Endless Summer Come To India?
Unfortunately for Indian fans, 7UP Endless Summer hasn’t made its way to Indian markets yet. While there’s been no official announcement about international availability, the brand’s growing popularity and India’s increasing love for global food and drink trends could mean good news down the road.
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Given the buzz that 7UP Tropical created globally, there’s a strong chance that Endless Summer might make its international debut in the coming months — fingers crossed!
So, if you’re in the US or know someone who is, it’s time to grab a can and sip your way into summer.
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