If you thought Badshah was all about beats, bling, and bangers, think again. The music icon has now entered the world of food with the launch of his very own pizza brand: Badboy Pizza. And just like his music, this brand is loud, bold, and full of personality.
Badshah Drops Badboy Pizza, His Bold New Venture
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This exciting new pizza venture is a full-blown quick service restaurant (QSR) chain backed by Ghost Kitchens India, a major name in India’s food business. And it’s already creating a serious buzz, starting with a video of Badshah getting slapped by a pizza (yes, literally) that went viral online. Over 8 million people watched it, setting the perfect tone for what Badboy Pizza is all about: Pizza That Slaps.
Badboy Pizza is now open at its first outlet in Andheri, Mumbai, and the team plans to open 50 more across India’s biggest cities in the next three years. That’s a huge goal, with an aim to hit ₹150 crore in annual revenue. But with Badshah’s star power and a solid business team behind him, it’s looking like a dream that’s well within reach.
This new pizza place is designed to be a mass-premium brand, meaning it feels high-end but still remains affordable. You can dine in or order at home for a pizza experience that’s cool, creative, and made for today’s young India. As Badshah himself says, “Badboy Pizza is an extension of my personality—rooted, bold and real. I’ve always dreamt of having my own pizza chain, and this is truly special.”
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A Spectacular Menu For Young India
Now let’s talk about the menu, because this is where Badboy Pizza truly stands out. The brand offers a huge, 50-item menu, and it’s not just the same old toppings. Think international flavours mixed with Indian magic. These pizzas are inspired by cuisines from across the globe and cooked using high-quality Italian flour. The flour undergoes a 48-hour fermentation process for that perfect crust that’s crispy outside and light and airy inside.
Smoky BBQ (American), Korean Spice, Chimmichuri Messidona (Argentinian), and Aloo Dumdaar are just a few of the pizzas you can try. And the star of the show is Pushpa Pizza. Inspired by the blockbuster film Pushpa, it’s spicy, bold, and definitely picture-worthy. Badboy Pizza isn’t stopping at just pizzas.
The sides are next-level too. The menu features Cheese Garlic Bread paired with Butter Chicken, loaded fries, onion rings, and even spaghetti. The dessert bar is packed with creative options like Black Forest 2025, Banaras Paan Softie Sundae, and Panipuri Softie.
Badboy Pizza is made for the new generation that’s done with boring, soulless chains. And with an average cost of ₹400 per person, it’s accessible to most pizza lovers. With Ghost Kitchens India (which runs over 12 delivery-first brands) helping with operations and Badshah leading the vision, Badboy Pizza is set to be one of India’s most exciting food brands.
So if you’re ready to grab a slice that slaps, Badboy Pizza is waiting for you.
Cover Image Courtesy: Supplied
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