Not gonna lie about the fact that online delivery platforms have made us lazy. We do not need to get ready, visit shops, interact with people, and buy products. Everything can be done just by tapping on our mobile screens. Several companies are offering the fastest deliveries too. Well, a new brand is getting ready to deliver food orders in just 10 minutes. Say hello to Swish, a new food delivery app that promises to send food to customers’ doorsteps in 600 seconds.
Swish Is The Latest Much-Talked-About Food Delivery App In Bangalore
Much awaited life update 📢
After months of building in Stealth, Excited to announce that we are building Swish: 10-min food delivery app (@justswishin)
Many of you might be asking how did a bunch of crypto enthusiasts end up launching a food delivery app?
thread 🧵 pic.twitter.com/iQhdT0pW2v
— Ujjwal Sukheja (@ujjwal_sukheja) August 4, 2024
Swish co-founder Ujjwal Sukheja shared the idea and plan to develop the 10-minute food delivery app.
It all started back at @pillowfund, where I met these amazing folks @saranonearth & @AniketShah30.
We were deep into building Pillow, hitting up crypto conferences. But as life often does, things changed, and Pillow had to shut down.
1/n
— Ujjwal Sukheja (@ujjwal_sukheja) August 4, 2024
The co-founders Ujjwal Sukheja, Aniket Shah, and Saran met while working for a different company.
we three went our different ways, each in a different company. But life had other plans.
Although the jobs were good, we felt something missing – the hustle of solving a new challenge. The zero to one hustle.
2/n
— Ujjwal Sukheja (@ujjwal_sukheja) August 4, 2024
Soon, they shifted their ways and began working in three different companies. Well, life made a turn and they met again. This time, they came together to solve a new challenge.
We decided to jump back into the startup world. Between the exploration we came across this thought:
In HSR, you can get anything quickly—a dosa from a darshini in minutes.. But when it comes to online food delivery, the wait can be painfully long.
3/n
— Ujjwal Sukheja (@ujjwal_sukheja) August 4, 2024
The co-founders stepped into the vast world of startup again and came up with the idea of resolving the major issue of completing online food delivery in minutes.
We realized that this problem is common to many young people like us. So, for them (and us), we are building Swish.
4/n
— Ujjwal Sukheja (@ujjwal_sukheja) August 4, 2024
This transitioned to the finalised idea of building Swish to deliver food orders in HSR in Bangalore in just 10 minutes. It is a common problem faced by many, especially the younger generation.
What Do Netizens Think About This Concept Of Fast Food Delivery?
Like every other viral subject of conversation, X users have their share of opinions about Swish delivering in just 10 minutes. While some Netizens praised the concept of delivering food orders in such a short duration, most are concerned about the behind-the-scenes of food getting ready to be delivered within 600 seconds. The concern is how restaurants will cook fresh food and delivery agents will drop packages at customers’ houses in under 10 minutes.
This is nothing the people have asked for and I would never order from such a facility knowing nothing healthy can be cooked in 2-3 minutes (considering the time to delivery from order is 10 minutes).
— Aditya Pasumarthi (@apasumarthi1999) August 5, 2024
how does food get cooked, packed and delivered in 600 seconds
— Aakar Patel (@Aakar__Patel) August 4, 2024
If you are servicing in 10 mins, it’s hard to believe that the food will be fresh. Sure there are some items which are pre-made and can be heated and got to the customer. But this is another unhealthy nourishment, don’t you think?
— Santhosh (@yttehsohtnas) August 5, 2024
📌Sorry to say but this will not work as you think. I know it sounds discouraging. But this market has already some giants without good serviceability. Had enough like snapdeal, koo, ola. Start-up looks cool in India but hard to thrive. Bookmark this.
— Mr. Ray (@amraysar0x) August 5, 2024
Your microwaves are going to need a raise tho
— X da golden bear (@AuBear21) August 5, 2024
If your food is getting delivered in 600 seconds, your doctor might be having a laugh.😏
— nik (@RealNick05) August 5, 2024
Well I know it’s a repetitive question
But 10 min food delivery is only possible if food is already cooked
And do you really think Zomato and Swiggy can’t do that
what’s the mote here?— Ripudaman (@mrtechsense) August 4, 2024
Dude NGL the color, font and the design looks like you guys are urban company competition providing home cleaning services or clothes / shoes cleaning service instead of food delivery.
— Balram Vishwakarma | बलराम विश्वकर्मा (@Balram1801) August 4, 2024
Here you go, another Swiggy, Zamato! Is it possible to prepare and deliver Indian food in 10 mins?
— Nilanchala 🍃 (@asknilan) August 5, 2024
Nice idea!!
Might need to pack the item before the customer orders!!
— Jayanth Mogadampalli (@JMogadampalli) August 4, 2024
Amid many uncertain reactions and criticism about Swish, some Netizens appreciated the idea of this food delivery app and wished the co-founders the best to crack the idea of delivering orders in such a short time.
Ordered today after seeing your guys post on linkedin. Delivered in 7 mins 🎉
I used to zepto earlier sometimes but their 10 mins delivery becomes 20-30 mins for food. Hopefully you guys crack the 10 min promise for food pic.twitter.com/obfDavkz1v
— AMISH DUTTA (@amish_dutta) August 4, 2024
This is one of the most unprofitable industries in the world but I sincerely wish you the best in your endeavor
— LifeMathMoney | Real Advice (@LifeMathMoney) August 4, 2024
Pretty interesting ser, will definitely try it out while ordering food online next time! 🔥
— Bhavyam Arora (@AroraBhavyam) August 4, 2024
This is a really good idea! Hope you start servicing in Marathalli soon! 🙂 All the best guys!
— Abhishek Koranne (@AbhishekKoranne) August 4, 2024
What are your reactions to Swish? Do you think the team members can build the app to keep their promise of delivering food orders on time? Let us know your opinions.
Cover Image Courtesy: X/ Ujjwal Sukheja (@ujjwal_sukheja)
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