VOX Cinemas has flipped the script on your average popcorn-and-a-movie night. VOX and IMAX have launched a shiny new theatre at Mall of the Emirates, but hold on, this isn’t just any IMAX, it’s the world’s first to flaunt Ōma Cinema pods. Think futuristic VIP balconies meet luxury skybox. It’s cinema, but reimagined by someone who’s clearly been binge-watching Bond films. VOX, operated by Majid Al Futtaim, isn’t just tweaking things. They’ve detonated the rulebook with this audacious move towards a five-star film affair. Gone are the days of sticky seats and battling armrests. Enter reclining thrones, gourmet snacks, and pillow-fluffing service.
VOX Cinema & IMAX Presents Ōma Pods
You know those ornate balconies in opera houses where fancy people sip champagne? Imagine that, but way cooler and engineered by a French architect. VOX’s IMAX features seven sleek pods perched inside the cinema like futuristic orbs. Designed by Pierre Chican, each pod fits five guests and feels like a personal cinema cocoon.
But these pods don’t just look fancy. They act fancy, too. Inside, you get reclining seats, blankets, squishy pillows, and actual humans bringing you food from the curated THEATRE menu. Yes, waiter service in an IMAX. Welcome to the future. And before or after the film? Chill in the exclusive THEATRE Lounge. Basically, it’s the movie experience James Bond would approve of—if he ever stopped saving the world long enough to watch one.
Luxurious & Tech-Savvy Too
VOX didn’t stop at opulence. This IMAX comes with a 4K Laser Projection System and precision-engineered sound. Expect images sharper than your mum’s side-eye and audio so crisp, it feels like the dialogue’s happening in your lap.
Plus, every seat in the stadium layout guarantees a clear view. IMAX DMR® tech remasters each film frame-by-frame, so whether it’s a Hollywood blockbuster or a desert-drenched drama, it’ll blow your mind in the best way possible. And if you’re into high-end seating but not quite ready for a pod, VOX’s Premier seats still give you tray tables, reclining options, and the perfect viewing angle without needing to remortgage your home.
Also Read: Fill Your Own Popcorn Tub For Just AED30 For Ltd Period This January At VOX Cinemas
Final Scene: You Deserve This Movie Magic
Let’s be honest, cinema had started feeling a bit ‘meh’. VOX Cinemas has fixed that. With these new IMAX pods and high-tech upgrades, you’re no longer just watching a film—you’re living it. Whether you’re a movie buff, a tech nerd, or just in it for the snacks, this experience is the blockbuster you didn’t know you needed.
Popcorn optional. Jaw-dropping guaranteed.
Where: VOX Cinemas, Mall of the Emirates, Level 2
When: Now showing, daily screenings available
Cost: IMAX (AED 50), PREMIER (AED 65) and 7 exclusive ‘THEATRE pods (AED 195)
Cover Image Courtesy: Supplied
For more such snackable content, interesting discoveries and the latest updates on food, travel and experiences in your city, download the Curly Tales App. Download HERE.