HQ by Rove: Dubai’s First Hotel-Style Offices With Coffee Lifts, Pools & Rooftop Sports

Forget grey cubicles and flickering strip lights. Dubai is levelling up its office game, and the result looks more like a resort than a workplace. HQ by Rove, the newest concept in Business Bay, is bringing a hotel-inspired workspace that swaps bland boardrooms for coffee lifts, rooftop sports courts, indoor pools, and even treehouse-style meeting pods. If this doesn’t make Monday mornings bearable, nothing will.

Coffee Lifts, Rooftop Sports & Spas: Dubai’s Coolest Hotel-Style Offices Are Here

Rove Hotels, in partnership with IRTH Group, has taken what people already love about their hotel lounges — the casual, community-driven work vibe and scaled it up into a full-blown office complex. Sitting pretty on Marasi Bay Marina, the 120,000-square-foot building has skyline views, landscaped gardens, and modular offices starting at just 50 square metres. In practice, that means startups, creatives, and small teams get the Grade A-quality space without the wallet-busting fit-outs.

A New Way Of Working In Dubai

Every two floors open into a sunlit atrium with breakout zones and collaborative spots. Truth be told, it feels more “creative campus” than corporate block. Floating cabins in the gardens double as meeting pods, the sort of place you’d actually want to brainstorm in rather than escape from.

Amenities With Hotel Flair

Here’s where things get really Dubai. Forget about desks, printers, and a sad vending machine in the corner. At HQ by Rove, you’ll find a lap pool, jacuzzi, a CRANK spin studio, padel and basketball courts, plus a full spa. Oh, and that coffee lift? Push a button, order your latte, and a barista delivers it straight to your floor. Try topping that, traditional offices.

The ground floor is no less ambitious. The Block — an all-day food hall will showcase multiple dining concepts alongside open co-working lounges. There’s even an amphitheatre for talks, workshops, and panel sessions. It’s basically a social hub with a workspace attached.

Offices You Can Own

Unlike most co-working setups, HQ by Rove is offering freehold office units for sale. Owners can reconfigure spaces however they like, boardroom-heavy, open-plan, or a clever mix. Fully furnished interiors make moving in easy, and investors have the option to lease their unit out. To be fair, that flexibility is a rare find in Dubai’s office market.

Also Read: Rove Downtown Dubai: From Free Shuttles To Iconic Landmarks, Here’s Why It Should Be Your Next Stay!

Why It Matters Now

Demand for high-quality, flexible workspaces in Dubai has been climbing, particularly from international startups eyeing the city as a regional base. With handover set for Q1 2029, HQ by Rove arrives right on time to capture that wave. The mix of luxury amenities and flexible ownership options positions it as more than just another office tower; it’s a statement about where work culture in Dubai is heading.

HQ by Rove isn’t just another shiny building; it’s the next step in blending lifestyle and business. After all, people don’t just want offices anymore. They want communities, experiences, and yes, maybe even a latte brought to their desk via lift.

Cover Image Courtesy: HQ by Rove/Website