India’s alco-bev scene is having a moment, and what a vibrant, flavour-packed, innovative moment it is. From Indian single malts maturing in rare Japanese wood to ready-to-serve shots designed for pure fun, the shelves are buzzing with fresh ideas. Whether you’re a whisky collector, a curious beginner, or someone who simply enjoys trying something different, these new alcohol launches promise something special for every palate.
New Alcohol Launches In India
1. DŌAAB Expression 02: The Old Man & The Blossom
Imagine opening a bottle that feels like a quiet conversation between India and Japan – that’s exactly what DŌAAB Expression 02 offers. This beautiful Indian single malt is crafted in Rajasthan using six-row barley and then matured in legendary Mizunara oak casks from Hokkaido. It’s the first time an Indian whisky has done this, and only 500 casks exist. The result is a whisky inspired by a Japanese fable, filled with delicate florals, soft vanilla warmth, and a long, elegant finish that feels both familiar and foreign in the best way.
Cost: starting at ₹3,500
2. Cabrón Destilado de Agave
If you’ve ever wished agave drinks in India were more fun, more accessible, and less “serious spirit snob,” Cabrón is exactly that vibe. Created by the award-winning Maya Pistola team, this is a fast-pouring, no-rules agave spirit meant for shots, cocktails, and wild nights. Inspired by the slang-y “Cabrón” from Mexican culture (meaning “dude!”), this bottle is colourful, playful, and designed for the new-age Indian drinker. Smooth, sweet, spicy, and incredibly easygoing, it’s the first time quality agave doesn’t come with a premium price tag.
Where: available in Goa and Maharashtra
Cost: starting at ₹1,610
3. Radico Khaitan 1965 Spirit of Victory Espresso Coffee Rum
This new launch blends the boldness of classic Indian rum with the richness of roasted espresso. Think dark chocolate, caramelised toffee, mocha, hazelnut, and brown sugar, all layered into one velvety, indulgent dark rum. It’s crafted to appeal to the new generation that loves their flavoured spirits rich, full-bodied, and dessert-like. The rum also carries the emotion of the “Spirit of Victory” series, a tribute to courage and pride, while still being an everyday luxury.
Where: available in Uttar Pradesh
Cost: starting at ₹950
4. Jigger — India’s First Ready-to-Serve Alcohol Shots
Jigger is for people who want alcohol to be simple and fun again. No burn, no mixers, no complicated rituals. It’s all about easy, flavour-packed shots that taste like stories. Their three launch flavours – Litchi Rose (First Crush), Coffee Toffee (Sneaky Treat), and Meetha Paan (Late Night) – are triple-distilled, gluten-free, made with Himalayan water, and ready to pour straight from the bottle. Even the bottle design celebrates India, inspired by local fashion and jewellery. And with 60 ml “double-serve” packs, it’s India’s entry into a new RTD (ready-to-drink) moment.
Where: available in Himachal Pradesh and Uttarakhand
Cost: starting at ₹1,670
5. Glenmorangie Original 12 Years Old
Glenmorangie took its iconic 10-year-old flagship whisky and asked, “What if we aged it just a little longer?” The answer is the brand-new 12-year-old Original that’s creamier, richer, and far more complex. With notes of orange, honey, peach, vanilla, and an extra layer of silkiness, this is Glenmorangie turned up in volume.
Where: available in Delhi and Mumbai
Cost: starting at ₹5,190
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6. Glacir Premium Vodka
Ardent Alcobev brings this new vodka from Russia’s Lake Baikal, home to some of the purest water in the world. Triple-distilled, charcoal-filtered, and bottled at origin, Glacir is crisp, clean, and beautifully smooth, with subtle grain sweetness. It gives a true premium vodka experience at a price point that makes it widely accessible. With Ardent aiming to bring global spirits to middle-class India, Glacir is their answer to vodka lovers seeking quality without the luxury markup.
Where: available in all the retail outlets across Maharashtra and the Mumbai Region
Cost: starting at ₹1,900
7. Chivas Regal Crystalgold
This one is a complete game-changer: a crystal-clear spirit created from aged whisky using a pioneering filtration process. You get the smoothness, flavour depth, and craftsmanship of Chivas, but in the clarity and mixability of a premium clear spirit. It’s perfect for cocktails, spritzes, and sundowners. Launching globally with F1 star Charles Leclerc, Chivas Crystalgold brings a fresh, modern perspective to whisky craftsmanship.
8. TERAI India Craft Vodka
If you love trying spirits with a story, TERAI India Craft Vodka is going to fascinate you. Globus Spirits, a trusted name in India’s alco-bev space, has launched the world’s first premium vodka filtered using amethyst crystals. This unique filtration actually gives the vodka an exceptionally smooth and playful profile. Made from locally sourced rice and crafted grain-to-glass at the brand’s stunning distillery in Behror, Rajasthan, this vodka is all about celebrating Indian ingredients with global techniques.
Where: Jaipur and Udaipur, Rajasthan
Cost: starting at ₹2,245
9. Licor 43
If you enjoy indulgent, dessert-like liqueurs or creative cocktails, this new alcohol launch is big news. Licor 43, Spain’s best-selling and globally loved liqueur, has officially entered the Indian market thanks to Monika Alcobev. For over 70 years, this golden liqueur, crafted from a blend of 43 botanicals, spices, and citrus fruits, has been a symbol of Spanish mixology. What makes the launch extra exciting is the introduction of its famous serves: the Mini Beer (a creamy, Instagram-famous shot) and the Carajillo 43, a bold espresso cocktail that’s become a cultural obsession in Mexico and Spain. Along with the classic Licor 43 Original, India will also get indulgent variants like Licor 43 Chocolate and Licor 43 Crème Brûlée.
Where: available in Goa and Mumbai
10. Madhvan
After the successful debut of their first label, Soorahi, Uppal Brewers & Distillers is back with Madhvan, a premium blend that mixes Indian grain spirits with fine Scotch malt whisky. The name itself means “nectar of the forest,” and the whisky promises exactly that. Madhvan has been crafted for a younger, ambitious, go-getter demographic – people who resonate with style, individuality, and brands that reflect their own energy.
Where: available in Delhi and Punjab
Cost: starting at ₹990
With so many bold new alcohol bottles hitting the shelves, India’s drinking scene has never been more exciting.
Cover Image Courtesy: Supplied