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Amarnath Yatra 2026: Jammu Hotels To Offer 30% Discount To Pilgrims; Offers On Taxis Too

Amarnath Yatra

The 57-day Amarnath Yatra is scheduled to run from July 3 to August 28, 2026. And ahead of that, Jammu is rolling out some special offers to draw more pilgrims and persuade them to spend more time in Jammu instead of just heading to Kashmir via the Vande Bharat Express. Keep reading to know all about these offers!

Special Offers For Amarnath Pilgrims In Jammu

According to NDTV, Jammu hotels are offering a 30% discount on advance bookings, while taxi unions in Jammu have also launched budget-friendly tour packages. These special offers are being announced to persuade Amarnath Yatra pilgrims to stop in Jammu for one night instead of heading straight to Kashmir via the Vande Bharat Express to Srinagar.

The hoteliers have stated that if these special offers turn out to be successful, then the same discount will also be extended to on-the-spot bookings. On the other hand, the Railway Taxi Union has also announced special tour packages to Pahalgam and Baltal. This is being introduced in the hope of encouraging pilgrims arriving from Srinagar to halt in Jammu.

Also Read: Amarnath Yatra 2026 To Begin From July 3; Check Registration Date, Eligibility & Other Details

Why Is Jammu Offering Discounts To Amarnath Yatra Pilgrims?

All these offers bring us to our next question. Why is Jammu offering discounts to pilgrims? According to NDTV, two years ago, 39% of Amarnath pilgrims halted in Jammu. Last year, in 2025, this figure dropped to just 31%. This means that seven out of 10 yatris now bypass Jammu and head straight to Kashmir. This has impacted occupancy numbers in the city.

Moreover, the Srinagar-Jammu Vande Bharat service is now operational, and the numbers are expected to drop further. Pawan Gupta, president of the All Jammu Hotel and Lodge Association, shared with NDTV that currently 90% of their hotel rooms are empty. This is why they are offering special discounts to ensure that yatris spend at least a day or two in Jammu.

Also Read: Kailash Mansarovar Yatra: 7 Tips By India’s Ambassador To China Pilgrims Must Follow

So, if you are planning to undertake the Amarnath Yatra this year, spend a day or two in Jammu too. The place is truly beautiful.

Cover Image Courtesy: Amarnath Temple, Wikipedia/ Hardik Buddhabhatti

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FAQs

Where is the Amarnath Temple?

Amarnath Temple is located in the Himalayas, within the Anantnag district of Jammu and Kashmir.

When will the Amarnath Yatra start in 2026?

The Amarnath Yatra in 2026 will begin on July 3 and will conclude on August 28.

What to do in Jammu?

In Jammu, you can visit temples, explore local markets, and soak in the region’s natural beauty.

Ashmeet Guliani: A coffee lover at heart, Ashmeet is a writer who enjoys exploring new cafes, hidden gems and bookstores. When not working, she’s usually found with a book in hand, cafe-hopping, or spending time with dogs.