Thursday, 30th July, is one of the sweetest dates on the calendar. World Cheesecake Day is here, and Dubai’s dessert scene has, predictably, gone all out. Whether you’re after a decadent slice to treat yourself or a whole cake to share (read: not really share) with friends, the city’s bakeries, cafés and restaurants have rolled out freebies, discounts and giveaways worth planning your week around. Here are seven spots worth bookmarking.
1. Pauline Cake, Two New Basque Cheesecakes
Homegrown Dubai patisserie Pauline Cake is marking the day with two new launches: a Basque Chocolate Cheesecake and a Basque Vanilla Cheesecake. The chocolate version pairs a rich chocolate base with silky milk chocolate ganache, blueberries and blackberries for a sharp, fruity contrast. The vanilla option is lighter and more delicate, finished with ganache, raspberries and strawberries. Each cake is priced at AED490, serves 10–12 people, and is available to order via the Pauline Cake website, ideal if you’re hosting rather than just craving a slice.
Where: Order via the Pauline Cake website (homegrown Dubai patisserie)
When: National Cheesecake Day, Thursday 30th July
Offer: Two new Basque cheesecakes: Basque Chocolate Cheesecake and Basque Vanilla Cheesecake, AED490 each, serves 10–12
2. The Tea Room, A Five-Day Cheesecake Takeover
At Al Jaddaf Rotana Suite Hotel, The Tea Room is turning cheesecake into a full week’s event, running from 27th to 31st July. Expect a genuinely wide spread: Baked New York Cream Cheese, Lotus Biscuit-Base, Oreo, Belgian Dark Chocolate, Chocolate Hazelnut Praline, Baked Raspberry, Mango & Passion Fruit, Blueberry Compote, Pistachio Royale, Espresso Infused and Lemon Zest. Individual portions go for AED 35, half-kilo cakes for AED 100, and whole 1kg cakes for AED 155, flexible enough whether you’re grabbing a coffee-time slice or stocking the fridge.
Where: The Tea Room, Al Jaddaf Rotana Suite Hotel, Dubai
When: 27th – 31st July 2026
Offer: Selection of cheesecakes: AED 35 per slice/individual portion | AED 100 (Half Kg) | AED 155 (1 Kg Whole Cake)
3. TBK, Free Mini Cheesecake, No Purchase Needed
TBK is keeping it simple: a complimentary mini Berries Cheesecake for every walk-in guest on 30th July, no purchase required. The signature dessert layers a smooth, creamy filling over a buttery biscuit base, topped with a mixed berry compote that balances the sweetness nicely. It’s available all day (9am–11pm) at TBK Galleria Mall in Dubai and TBK Aljada in Sharjah, while stocks last, so this one’s worth an early visit rather than a last-minute dash. Pair the trip with a browse through Dubai’s most chocolatey desserts if you’re planning a proper dessert crawl.
Where: (Dubai) TBK, Galleria Mall, Jumeirah Al Wasl Road next to Post Office. (Sharjah) TBK, Misk 3 Aljada by Arada, Muwaileh Commercial
When: 30th July, 9:00am – 11:00pm (lunch served from 12pm)
Offer: Complimentary mini Berries Cheesecake, no purchase required. Walk-in only, subject to availability, no reservations needed
4. Cheesecake Factory, The National Cheesecake Day Battle
The Cheesecake Factory is celebrating all month with a social media showdown. It’s pitting fan-favourite slices against each other week by week, with the public voting via Instagram Stories. The battle culminates on 30th July, when the ultimate cheesecake flavour gets crowned. It’s less about grabbing a discount and more about joining the conversation. Tough voters stand a chance to win a sweet treat along the way.
Where: All Cheesecake Factory outlets, voting via Instagram Stories
When: All month, culminating 30th July
Offer: National Cheesecake Day Battle — vote weekly on favourite slices for a chance to win a treat, with the ultimate cheesecake crowned on 30th July
5. Sweet Escape, Win A Trio Cheesecake Box
If you’d rather win your cheesecake than pay for it, Sweet Escape’s Instagram giveaway is worth a shot. Follow @sweet_escape_ae, like the giveaway post, and tag two friends in the comments for a chance to win a Trio Cheesecake Box featuring Classic, Chocolate and Pistachio flavours, among others. Three winners will be announced on 30th July; terms and conditions apply, as always.
Where: Via Instagram @sweet_escape_ae
When: Entries open now; winners announced 30th July
Offer: Giveaway to win a Special Trio Cheesecake Box (Classic, Chocolate, Pistachio & more), enter by following the account, liking the post, and tagging 2 friends; 3 winners selected, T&Cs apply
Also Read: CT Review: I Tried Instagram’s Viral 2-Ingredient Cheesecake, And Here’s The Honest Truth!
6. Dura Café, A Full Week Of Cheesecake Discounts
Over at DoubleTree by Hilton Fujairah City, Dura Café is running Cheesecake Week from 30th July to 7th August. That’s 30% off full cheesecakes (pre-order required 24 hours in advance) and 20% off individual slices. This gives you a solid excuse for a weekend drive out of the city if Fujairah’s on your radar. Pre-orders can be placed directly via phone.
Where: Dura Café, DoubleTree by Hilton Fujairah City
When: 30 July – 7 August
Offer: 30% off full cheesecakes (pre-order required 24 hours in advance) | 20% off individual cheesecake slices; pre-order via 056 687 0805
7. Keto Kartel, Guilt-Free Cheesecake, Any Day Of The Year
If you’d rather not derail a health kick just to mark the occasion, Keto Kartel in DIFC has quietly become Dubai’s go-to for cheesecake that doesn’t come with the usual sugar crash. Every slab is 100% sugar-free and gluten-free, made with a monk fruit blend, almonds and premium French and Belgian chocolate, so it tastes properly indulgent without the guilt spiral afterwards. It’s less a one-day promotion and more a standing invitation: pop into the Al Murooj Complex boutique any time between 8:30am and 10pm, grab a slab alongside a golden or matcha latte, and call it a win either way.
Where: Keto Kartel, Al Murooj Complex, Trade Centre/DIFC, Dubai
When: Daily, 8:30am – 10pm (ongoing, not date-specific)
Offer: Sugar-free, gluten-free cheesecake slabs from AED58
We’ve already covered where to find the best cheesecakes in Dubai on a regular day, but this week, the offers make it even easier to say yes. However you like your cheesecake, Basque-style, berry-topped, or fought for in an Instagram poll, Dubai has more than enough options.
Cover Image Courtesy: CanvaPro/Arx0nt from Getty Images, TBK The Galleria Mall/Website
FAQs
Are these offers only available in Dubai?
Most are, but TBK also has a Sharjah outlet, and Dura Café's offer is in Fujairah. So a couple of these are worth the short drive if you're not in Dubai.
Are any of these cheesecake offers free?
Yes, TBK is offering a complimentary mini Berries Cheesecake to walk-in guests, and Sweet Escape is running a giveaway for a free Trio Cheesecake Box.