In a popular Reddit post, a user shared their experiences and strategies in dealing with travel bloggers and influencers requesting free stays at their two mountain cabins in Northern Thailand. The cabins have become a popular destination for both local and international tourists. It generates income that supports local hill tribe villagers by providing stable employment and funding education for their children.
Influencers Requesting Free Stays
‘Influencers’ requesting for free stay. What would you do?
byu/petezpan inairbnb_hosts
The Reddit user, who has hosted several travel bloggers over the years, notes that many respectable bloggers have stayed and posted reviews on their own accord, without requesting special treatment. These bloggers paid for their stay like any other guest and later shared their experiences on YouTube channels or websites. However, the user has recently been inundated with requests from influencers and photographers seeking free accommodation in exchange for reviews and social media posts.
To address these requests, the user developed a strategy. They inform the influencers about the social impact of their business and propose a compromise. The influencers are asked to pay for at least one night, with subsequent nights offered complimentary, or they can cover the cleaning fee if staying for a single night. This approach ensures that the local community still benefits financially while also offering some flexibility to the influencers.
Evaluate Influencers Based On Follower Count, Suggest Netizens
Many people suggest evaluating influencers based on their follower count. Engagement rates, content quality, and alignment with the brand values of the cabins are equally important. An influencer with a smaller but highly engaged audience can sometimes provide more value than one with a large but passive following.
The user recounts a negative experience with an influencer who had 690 followers. This influencer, who claimed to promote sustainable travel and be a photography teacher, responded dismissively to the proposed compromise. She stated that she couldn’t spend “valuable time” on a volunteer basis. She suggested that the user couldn’t afford her services. It was clear she had sent the same generic message to multiple listings without realising that the user owned all of them. This sense of entitlement and lack of professionalism led the user to decline her request.
This Reddit user’s story highlights the importance of carefully evaluating influencer requests. Know influencer value, engagement, and brand fit. Make smart choices that benefit your business and the community.
Cover Image Courtesy: Canva (Representative Image)
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