Hardik Pandya Has A New Health Brand In His Kitty, Invests In Consumer Foods Brand “Yu”

Hardik Pandya is one of the most talented cricketers of today’s generation. We have seen him playing multiple roles as an all-rounder on the field throughout his cricketing career. Now it’s time for him to play something different off the field. The Indian cricketer recently joined the Chef Crafted Instant Foods brand “Yu” as the brand ambassador and an investor as well. Here’s all you need to know about the association of the cricketer with the brand.

Hardik Pandya Recently Entered The World Of Instant Food Brands With “Yu”

The Indian cricketer invested in the company and joined hands for a long-term association. As an investor and brand ambassador, Hardik will also be seen promoting the instant fast food brand in India and overseas as well. Bharat Bhalla and Varun Kapur are the co-founders of Yu and they are all set to launch the company’s first brand campaign in the ongoing IPL 2023.

Also read: Hardik Pandya And Natasa Stankovic Got Married At This Dreamy, Opulent Palace In Udaipur. Here’s All About It!

The brand ambassador is extremely pleased to join this new venture. He shared that the kind of work that Bharat and Varun aee doing at Yu is truly exceptional. The Gujarat Titans captain also emphasised how this purpose-driven food brand is all set to revolutionise the packaged food industry with its huge and healthy product categories.

Yu Is All About Providing A Healthy Version Of Packaged Foods

Many of us avoid eating packaged foods most of the time as these are preserved using many ingredients and preservatives. The nutritional value sometimes gets affected and this is a major reason why people do not prefer packaged food items. But Yu is here to change this. The brand is using 100% natural ingredients to make packaged foods. The best part is that no preservatives are added while making these food items. The brand also stated that the products retain their aroma, taste, and nutrition even after being packaged. Now you can enjoy yummy packaged foods without comprising health and quality.

Also read: Virat Kohli Reveals Weird Food Habits Of Wriddhiman Saha & We’re Shocked! 

Yu has 14 SKUs across different food items such as Cup Noodles, Hakka Noodles, Halwa, Oats, and Pasta. These products are very convenient to use and need just boiling water and 5 minutes to prepare.

Are you excited to see Hardik Pandya as the brand ambassador of Yu?

Cover Image Courtesy: Press release