Yalla Abu Dhabi, brace yourselves. This year’s Grand Prix weekend is all about the roar of engines, celeb-spotting in the paddock and a full-blown luxury remix. Thanks to Lewis Hamilton and Soho House. That’s right, House 44 is zooming to Yas Marina Circuit for F1 from December 5th to 7th, 2025, and you need to clear your calendars. After debuting in Miami, this chic little pop-up has been popping up at select F1 races across the globe. But for the grand finale? It’s all eyes on the capital, and honestly, what better backdrop than our very own F1 playground by the sea?
Lewis Hamilton’s Luxe Pop-Up ‘House 44’ Is Coming To The F1 Abu Dhabi Grand Prix
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Picture this: a private Soho House planted right inside the F1 Paddock Club, AKA the most exclusive real estate on race weekend. With panoramic track views, top-tier hospitality, curated art, and DJ sets that promise to bring the heat. It’s going to be the bougiest pit stop you’ve ever seen.
The name House 44 nods to Hamilton’s iconic racing number. And it’s not just a branding gimmick; Lewis has had his hands all over this, from the interior vibe to the drinks menu. Expect non-alcoholic options too, including a special mix featuring his blue agave spirit, Almave.
Don’t be surprised if Lewis himself pops in for a chat. It’s that kind of space which is intimate, stylish, and unapologetically exclusive.
It’s More Than Just A Lounge
Expect plush sofas and trackside eats at this pop-up. Access behind-the-scenes perks like pit lane walks, open-top track rides, and guided Paddock tours. If lucky you might end up watching post-race podium celebrations.
Plus, there’ll be live music, acoustic sets, and food that fuses local Abu Dhabi flavours with international flair. All art is curated by Hamilton himself. It’s giving majlis-meets-Monaco vibe, with just the right amount of horsepower.
Prices start at AED 45,577 for the full three-day experience, and honestly, it’s the kind of splurge that makes sense for a once-in-a-season moment. Just a heads up, track experiences like Paddock tours are on a first-come basis, so reach early and don’t dawdle.
Also Read: Priyanka Chopra, Chris Hemsworth & More Celebs Spotted At F1 Abu Dhabi Grand Prix
This Is The Last Lap! Don’t Miss It
House 44 is wrapping up its 2025 tour with Abu Dhabi, after stops in Silverstone, Zandvoort, Monza, Mexico City, and Las Vegas. So, if you’ve ever dreamt of doing F1 weekend in style, now’s your chance.
Book your spot through the official link (not the Soho House app), and stay tuned for race-day transport info via email. Fast cars, curated vibes, and Lewis Hamilton-approved everything.
Cover Image Courtesy: Soho House/Website
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