Meghan Markle has always been renowned for her refined taste and poise, whether in fashion, charity, or lifestyle. And now, with the recent launch of her new gourmet brand, ‘As Ever’, she brings a warm personal touch to the world. To celebrate this milestone, Meghan prepared a dessert that’s close to her heart—Chantilly Lili, a creamy and sweet concoction dedicated to her daughter, Lilibet. ‘As Ever’ brings a fresh perspective to home essentials, blending tradition with modern elegance.
A Range Of Thoughtful Debut Products
As Ever’s first collection offers a variety of artisanal products that showcase Meghan’s love for great ingredients and elegant tastes. The debut includes:
- Wildflower Honey with Honeycomb: A special-edition item that retails for $28, this honey provides floral, rich sweetness fresh from the wildflower.
- Flower Sprinkles: Light, edible flowers that bring a cultured touch to foods.
- French-Style Crêpe Mix: Bringing a touch of France into home kitchens, the mix is created for effortless, gourmet breakfasts and is available for $14.
- Shortbread Cookie Mix: A homey, yet rich baking mix, ideal for an indulgent homemade treat.
- Raspberry Spread: A fruity and versatile addition to breakfast or desserts.
- Herbal Teas: A line of calming blends created for relaxation and health, available for $12.
These goods emphasise quality and a nostalgic touch, creating moments of connection, comfort, and happiness in everyday life.
As Ever: A Brand Rooted In Thoughtful Living
To celebrate the launch of ‘As Ever’, Meghan Markle shared the recipe for Chantilly Lili on social media. Made in partnership with The New York Times Cooking, this sweet treat combines vanilla pudding, fresh fruits, and Chantilly cream, making it ‘so so so good’ and ‘as special and sweet’ as her baby. This caring recipe is a symbol of her devotion to family and the happiness that comes with making memories through food.
The launch of ‘As Ever’ isn’t about products—it’s about a way of life that is warm, nostalgic, and thoughtful. Meghan Markle aims to build timeless essentials through this brand, connecting them to everyday moments, just like the dessert she launched.
By choosing to unveil Chantilly Lili as part of the brand’s launch, Meghan upholds the organic values of the company—to take care of one’s own family, celebrate simple joys, and create traditions that bring comfort. Whether it’s an intentionally crafted piece of art or a meal prepared, As Ever’s intention is to infuse the little things in life with dignity.
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A Savour Of Meghan’s Signature Taste
From drama to nobility to lifestyle branding, Meghan Markle has continuously evolved while staying true to her values. Through ‘As Ever’, she encourages one to adopt slow living, nostalgia, and magic as part of day-to-day lives.
With its initial collection, As Ever is setting the stage for a brand that blends tradition with modern sensibility. From baking a batch of buttery shortbread to spreading new raspberry preserves on hot crêpes to taking a spoonful of golden honey, ‘As Ever’ invites individuals to pause and appreciate the little things in life.
While ‘As Ever’ makes its own imprint upon the world, it’s clear that Meghan is accomplishing something greater than building a brand—she’s building an experience, one that feels like coming home.
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As As Ever sets out, one thing is certain—this is a wholesome start to something very special.
Cover Image Courtesy: @meghan/Instagram & @aseverofficial/Instagram
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