Artist Sabrina Carpenter is quite having the year! She has added a new venture to her impressive repertoire: collaborating with the health-conscious Erewhon Market to create a signature smoothie.
Sabrina X Erewhon Smoothie
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Fans are already lining up outside Erewhon, one of America’s priciest food stores, which is located in Los Angeles, California. Dubbed the ‘Short N’ Sweet’ smoothie, this beverage is not just a refreshing drink. It’s a reflection of Carpenter’s personal brand and upcoming album. The flavours are designed to appeal to a broad audience, from health enthusiasts to those simply looking for a tasty treat.
The mixture contains holi (mane), a supplement made by Agent Nateur that is available at Erewhon and promises to improve skin, hair, and nails. The two main components are marine collagen and pearl powder. Mango, pineapple, coconut water, MALK, blue spirulina, and pineapple are additional ingredients. The smoothie is priced at $23. The Short n’ Sweet smoothie is currently available at all Erewhon locations. Erewhon describes the smoothie as having “a tropical fruit base with organic coconut and honey, collagen and pearl powder, and a dash of spirulina for a rich, blue colour.
Less than three weeks before the August 23 release of the album Short N’ Sweet, “Short N’ Sweet,” the smoothie makes its debut. The singer’s sixth studio album, “Please Please Please,” and “Espresso,” which are the album’s lead singles that peaked at number one and three on Billboard, respectively, are already huge hits.
A Celebrity-Driven Trend
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As the line between entertainment and lifestyle continues to blur, collaborations like this will likely become even more prevalent. The collaboration between celebrities and health brands is not new, but it has gained significant traction in recent years.
Erewhon Market, known for its high-quality organic foods and innovative products, has been at the forefront of this trend. By partnering with celebrities, Erewhon creates exclusive products that attract both the fans of these celebrities and health-conscious consumers. Previous collaborations with stars like Hailey Bieber and Kourtney Kardashian have set a high bar, and Sabrina Carpenter’s ‘Short N’ Sweet’ smoothie is no exception. Early reviews of the smoothie have been overwhelmingly positive. Customers have praised its refreshing taste.
Are you excited for your ‘Short N’ Sweet’ Sabrina X Erewhon smoothie?
Cover image credits: Instagram/Sabrina Carpenter