UK Company Sells Fresh Bottled Air To Remind Those Living Overseas Of Home

The year 2020 has not been great for all of us. But it has especially been difficult for people who haven’t met their family and loved ones amid the pandemic. With no hopes of returning to their hometown anytime soon, people across the globe are feeling homesick. While, we can’t do much about it, for now, a UK based company has quite a solution for it. A UK-based company- My Baggage has started selling bottled air for people who are missing their hometown way too much. Surprised? Well, so are we! Read on to know more about this bottled air.

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Each Bottle You Buy Will Help You Reconnect With Home 

The idea does sound a bit bizzare to most of us, but the company selling this product did thorough market research before coming up with the product. As per them, the human sense of smell is strongly linked with emotional memories. In an interview with Daily Mail, the company said,

“While many UK residents hanker after a new exciting life in another country, relocating leaves some pining for home. The hope is that a bottle of air from one of our home nations will ease homesickness and make settling into a new country that much easier.”

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The Bottle Of Air Is 500 Ml And Can Last For Weeks Or Even Months

Speaking about the emotions that several people are going through right now, the company further added,

“We wanted to help them reconnect with home and we know from published research that our sense of smell is very evocative when it comes to emotions. By allowing recipients to take a deep breath of the air from their home country we’re hoping to ease homesickness and help them settle into their new life, wherever that may be,” he said.

For the sales, the company, for now, is selling bottles of air from England, Scotland, Wales and Northern Ireland for the UK citizens who are living somewhere else in the world. The bottles are priced at £25.

For the air bottle, each bottle you buy comes with 500 ml of air with a cork stopper. So you can open the bottle of open, inhale some homely air and then quickly close it again. This way, the bottle can last you for weeks or even months.

Would you ever consider buying one?