The 1990s were a remarkable era for pop culture, music, and fashion. In the realm of beverages, the decade introduced us to a plethora of soft drinks that left an indelible mark on our taste buds and memories. From brightly coloured sodas to unique flavour combinations, the ’90s were a time of experimentation and innovation in the soft drink industry:
1. Thums Up
A quintessential Indian soft drink, Thums Up, embodied the bold and robust flavours that Indians love. It soared to prominence in the ’90s. With its distinct cola flavour and extra fizz, Thums Up maintained a loyal following even after the return of Coca-Cola to India.
2. Limca
Limca, with its zesty lemon-lime flavour, was India’s answer to Sprite and 7UP. This refreshing drink gained immense popularity in the ’90s and was the ideal thirst-quencher during scorching summer days and found its place at every family gathering and picnic.
3. Campa Cola
Campa-Cola was India’s answer to Coca-Cola and Pepsi. It gained widespread recognition in the ’90s for its unique taste and affordability. Campa Cola was often the go-to choice for budget-conscious consumers who wanted to savour the cola experience without breaking the bank.
4. Rasna
While not a traditional soft drink, Rasna deserves a special place on this list for its role in shaping the ’90s beverage landscape. Rasna was the pioneer of powdered fruit concentrates, offering a wide range of flavours.
5. Duke’s Lemonade
Duke’s Lemonade was the embodiment of simplicity and taste. It was a popular choice in the ’90s for those seeking a natural and tangy lemony drink. With its distinctive glass bottle, Duke’s Lemonade was often associated with neighbourhood stores and local eateries, making it an integral part of everyday life in India.
Also Read: This Viral Chocolate Coke Preparation Is Not Like Other Food Trends On The Internet; Here’s Why
6. Pallonji’s Raspberry Soda
Say cheers to #Pallonji’s #Rapsberry soda. #Mumbai’s own drink since 1865 available in select #Parsi outlets.
Picture: Pallonji's Raspberry Soda at @dinshawsxcafe
Price: ₹99 /- Follow @girlsonafoodspree for more such delicious food updates. pic.twitter.com/HlPHl0xM8V— Dinshaw's Xpress Cafe (@dinshawscafe_) February 20, 2019
Pallonji’s Raspberry Soda is a cherished and iconic soft drink that has been delighting the taste buds of Indians for generations. This delightful beverage has a rich history, a unique flavour profile, and a special place in the hearts of many.
7. Gold Spot
Gold Spot was a citrus soda that captured the hearts of many ’90s kids. With its vibrant orange colour and tangy taste, it was a favourite among the youth. Unfortunately, it discontinued it in the early 2000s, leaving behind fond memories of its effervescent orange goodness.
8. Artos
View this post on Instagram
This beverage brand has been around for more than 90 years, but it is still well-liked in Andhra Pradesh. The good news is that Artos is still producing its cola, orange, and lime variations.
The ’90s in India were a time of transition and transformation, and the soft drink industry played its part. These iconic soft drinks, each with its unique flavour and cultural significance, hold a special place in the hearts of Indians who fondly remember the taste, the advertisements, and the moments shared over a bottle.
Cover image credits: Instagram/Artos; Twitter/IndianHistoryPics