The Arabian Travel Market (ATM) 2025, running from April 28 to May 1 at the Dubai World Trade Centre, is set to showcase the latest trends and innovations in global tourism. With 2,600 exhibitors from over 160 countries, this year’s ATM promises to be the most exciting yet. Let’s dive into the top 10 highlights that are sure to steal the spotlight!
ATM 2025: Here Are 10 Highlights To Watch Out For!
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— ATM Dubai (@ATMDubai) April 23, 2025
1. Asia’s Growing Presence On The Map
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Asian countries are making a significant impact at ATM 2025, with participation growing by 27%. India, Thailand, and Indonesia will feature prominently, with India seeing a 41% rise in involvement. Key tourism boards from states like Rajasthan, Goa, and Andhra Pradesh will present their unique offerings, showing Asia’s increasing influence in the global travel scene.
2. Sharjah’s Strategic Partnerships
Sharjah Asset Management is all set to strengthen international ties at ATM 2025. The investment division of the Sharjah Government aims to collaborate with global developers and investors, focusing on boosting tourism and hospitality growth both locally and internationally.
3. Saudi Arabia’s Tourism Surge
Saudi Arabia at #ATM25!
Witness Saudi Arabia’s record-breaking tourism growth at #ATM2025, with a 16% rise in exhibitor participation and a bold focus on Vision 2030.
👉learn more! https://t.co/VhxmsB8vJ7#ATMDubai2025 #ATMDubai #LuxuryTravel #TourismInnovation pic.twitter.com/n50dvLnjmk
— ATM Dubai (@ATMDubai) April 10, 2025
Saudi Arabia is ramping up its tourism efforts with the Kingdom welcoming 30 million international visitors in 2024. At ATM 2025, Saudi Arabia will unveil new projects, spotlight its cultural heritage, and showcase its rising tourism sector. A dedicated Saudi Land hall will highlight exhibitors like SAUDIA, flynas, and Riyadh Air, reflecting the Kingdom’s growth and ambitions.
4. ATM 2025: Record-Breaking Visitor Registrations
ATM 2025 is set to welcome a record number of visitors, with registrations up by 104% compared to last year. With international markets accounting for 52% of registrations, the event is clearly a global hub for travel trade professionals eager to forge new partnerships.
5. Croatia On The Map
The Croatian National Tourist Board, the Dubrovnik & Neretva County Tourist Board, and the #Dubrovnik Tourist Board will participate in the Arabian Travel Market (ATM), which will take place in Dubai from April 28 to May 1, 2025.@ATMDubai #experiencedubrovnik #atm2025 pic.twitter.com/YT16ZhKsDM
— Experience Dubrovnik (@DubrovnikTB) April 22, 2025
The Croatian National Tourist Board will shine a light on Croatia’s tourism offerings, including the cultural gems of Dubrovnik and the scenic beauty of its coastal regions. ATM 2025 provides the perfect platform for Croatia to showcase its growing appeal to global travellers.
6. Flynas Takes Part In Dubai
Flynas, the Middle East’s leading low-cost airline, will take part in ATM 2025 to highlight its expansive network of over 70 destinations. With accolades such as being ranked the world’s fourth-best low-cost carrier, Flynas is a significant player in the region’s aviation industry.
7. Armenia’s Tourism Boom And Entry In ATM 2025
Armenia will return to ATM 2025 with a focus on eco-tourism, cultural heritage, and adventure activities. The country’s delegation, led by the Tourism Committee, will feature 26 organisations eager to form partnerships and showcase Armenia as a unique travel destination.
8. Air India Express’ Regional Connectivity
🌍 We’re ready for takeoff at Arabian Travel Market 2025 in Dubai! ✈️
Come meet us at Stand AS7290 in the ASEAN Pavilion, from 28 April to 1 May 2025.
With over 400+ weekly flights, Air India Express proudly connects people, places, and cultures, making us the largest carrier… pic.twitter.com/yvd9FW8vOm— Air India Express (@AirIndiaX) April 22, 2025
Air India Express, the largest carrier between India and the Middle East, will highlight its role in fostering connections between these two regions. With more than 400 weekly flights, the airline is helping to bring people closer together through its extensive network.
9. Maldives Rebrands Its Image For Arabian Travel Market 2025
The Maldives will host a Maldivian Evening at ATM 2025 to promote the destination beyond its famous beaches. The event will showcase the country’s rich culture, gastronomy, and luxury offerings through an immersive, multi-sensory experience, changing perceptions of the Maldives as just a beach destination.
10. Qatar Airways’ AI-Powered Cabin Crew
#QatarAirways returns to ATM Dubai this year to redefine the travel experience with the launch of Arabic-speaking version of Sama, the world’s first AI digital human cabin crew.
For more information: https://t.co/NlAgm1DDzD pic.twitter.com/96xh0pRHqp
— Qatar Airways (@qatarairways) April 21, 2025
Qatar Airways is set to unveil its new Arabic-speaking AI cabin crew, Sama, at ATM 2025. This groundbreaking technology will enhance accessibility and cultural relevance, showcasing Qatar Airways’ leadership in aviation innovation.
Also Read: ATM Dubai 2024 Opens Today, Here’s All About Key Highlights, Features, Participants And More
Don’t Miss ATM 2025!
ATM 2025 is shaping up to be the most dynamic edition yet, with diverse participation from countries and cutting-edge technology on display. From Saudi Arabia’s tourism boom to Qatar Airways’ AI cabin crew, this year’s ATM is a must-attend event for anyone in the travel industry. Don’t miss out on exploring the future of global travel!
Cover Image Courtesy: ATM 2025/X
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