In our daily life use a plethora of products to sustain our requirements. Be it consciously or without a conscious effort the utilization of many such products, we rate them according to the quality& quantity they provide. POYMENA is one such firm that utilizes this feedback to conduct a survey to generate awards for such products. And similar to every year, based on the survey, the results for Product of the year Gulf 2023 are here! And the event for the award ceremony took place in Dubai.
Product Of The Year Gulf Announced Award for 2023 Winners
View this post on Instagram
In order to identify the most creative companies, Nielsen IQ, the global leading company in consumer research, undertook a regional survey. It involved around 4,500 consumers from the six GCC countries to understand which product has satisfied the consumer base in the region. 44 goods and services were given the famous red mark in this year’s edition for their originality and creativity within their areas. This event was held at the One&Only Royal Mirage in Dubai.
The award was curated to recognize the continued efforts of companies and leading brands to meet the requirements of people in the region with creativity and utility. Companies have never stopped attracting consumers by curating products that adapt to the latest market trends and consumers’ needs. Apart from revamping their products, many organizations have understood the importance of digitalization and sustainability and have promoted it through their products and brands.
Also Read: UAE To Launch A New Service That Detects Gluten In Food Products
Let’s Have A Look At The Winners List For This Year
View this post on Instagram
Category | Product Name | Company Name |
Potato Chips | Lay’s Gourmet | PepsiCo, Middle East Business Unit |
Chocolate | Hershey’s Cocoa Creations | Hershey Trading GMBH ME |
Kids Powder Milk | S-26 Kids | Nestle Middle East FZE |
Acne Control | Neutrogena Spot Controlling + | Johnson & Johnson |
Batteries | Duracell Optimum | Duracell Middle East DMCC |
Nasal Spray | Vicks First Defence | Procter & Gamble Middle East FZE |
Coffee Machine | Beko Telve Duo Turkish Coffee Machine | Beko Gulf FZE |
Cheese | President Natural Cheese Slices | Lactalis International |
Ethnic Drinks | Hayatna Ethnic Range | National Dairy |
Rice | Shehrazade Basmati Rice | Foodco National Foodstuff PJSC |
Credit Cards UAE | Emirates NBD Visa Etihad Guest cobranded credit cards | Emirates NBD |
Credit Cards KSA | Sabb World Elite Exclusive Mastercard Credit Card | The Saudi British Bank SABB |
Engine Care | TotalEnergies Quartz 9000 | TotalEnergies Marketing UAE |
Energy Drinks | Rockstar Energy Drink | PepsiCo, Middle East Business Unit |
Air Freshener | Glade Air Freshener Spray | Saudi Johnson Co. Ltd |
Arabic Coffee | Aseela Instant Saudi Coffee | Ahmed Mohamed Saleh Baeshen & Co |
Cooking Sauces | Goody Authentic Cooking Sauces | Goody Co. |
Condiment | Freshco Mayonnaise | Abbar & Sons Food Co. Ltd. |
Cookware | Pyrex Cook & Store | International Cookware |
Margarine | Nawar Light Margarine | United Foods Company |
Ready To Eat | Virginia Meal On The Go | Foodco National Foodstuff PJSC |
Home Baking | Hershey’s Baking Chocolate Chips | Hershey Trading GMBH ME |
Biscuit | Nutella Biscuits | Fergulf Trading UAE L.L.C |
Frozen Potato | Lamb Weston Frozen Potato Products | Lamb Weston Meijer |
Meal On The Go | Delektia International Cuisine | Delektia Food LLC |
White Goods | Beko Recycled (Sustainability) Range | Beko Gulf FZE |
Dishwashing | Jif Dishwash | Unilever Gulf FZE |
Plant Based Drinks | Santal Plant-Based Drinks | Lactalis International |
Peanut Butter | Goody Natural Peanut Butter | Goody Co. |
Pour Over Coffee | Cofique Pour Over Coffee | Goody Co. |
Insect Repellent | Raid Multi-Insect Killer Odorless | Saudi Johnson Co. LTd |
Pet Health | Nestle Pro Plan Live Clear | Nestlé Middle East FZE |
Glue | Pattex Super Glue Control | Henkel Jebel Ali FZCO |
Outdoor Storage | Cosmoplast Outdoor Storage Collection | Cosmoplast Industrial Co.LLC. |
Controlled Environment Agriculture | Pure Harvest Fruits & Vegetables | Pure Harvest Smart Farms LTD |
Hair Mask | Vatika Fruitamin Smoothie Hair Masks | Dabur International Limited |
Babycare | Pigeon Natural Botanical Skincare Range | Pigeon Middle East LLC |
Poultry | Tanmiah Fresh Chicken Bag | Tanmiah Food Company |
Condiment | Hellmann’S Dressings | Unilever FZE |
Green Beverages | Green Cola | Green Cola Middle East FZCO |
Moisturizers | Johnson’s Skin Balance | Johnson & Johnson Middle East |
Pet Food | Nestle Purina One | Nestlé Middle East FZE |
Home Cleaning | Jif Hygienic Foam Spray | Unilever Gulf FZE |
Soft Drinks | Pepsi Max | PepsiCo, Middle East Business Unit |
POY Global strictly selects winners based on consumer votes.
Cover Image Courtesy: Press Release
First Published: March 20, 2023 5:00 PM