The Indian state of Uttarakhand has some of the most popular tourist attractions in the country. It witnesses a large number of tourist footfalls. Recently, in a bid to promote more homestays, Airbnb has signed a Memorandum of Understanding with the Uttarakhand Tourism Development Board or UTDB. As per the MoU, the company will make efforts to promote responsible travel. Here are all of the important information that you would need to know about this crucial update.
Airbnb Signs MoU With Uttarakhand Government
As per the MoU signed, Airbnb will make efforts to focus on and promote the erstwhile untapped tourist destinations in the state. This will be done to divert traffic and tourist congestion from the more popular parts of the state.
There are four key elements of the MoU. These are capacity building, onboarding homestays, creating a robust homestay ecosystem, training and seamless integration. As part of capacity building, it will conduct activities that will improve local host practices.
Workshops will also be organised for a select group of model hosts who will then impart their knowledge to other local hosts. This way, best host practices will be shared so that the tourist experience is positive.
Other Important Information About This MoU
Airbnb also aims to onboard hosts and homestays in the less popular areas in Uttarakhand to promote tourism in the hidden gems of the state.
As part of creating a robust homestay ecosystem, it plans on collecting data and reviewing it. By collecting and reviewing data, it plans to review the gaps that it finds and provide the information to UTDB.
Have you ever been to Uttarakhand? Do you think this MoU is a smart move to promote responsible tourism in the state? Let us know in the comments section below!
Cover Image Credits: Canva Images
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