December in Dubai is filled with events, but there’s one event that takes the pressure off your wallet. Dubai Shopping Festival has officially announced its major retail promotions, and this year’s line-up is big, busy, and built to tempt even the most disciplined shoppers.
Dubai Shopping Festival Rolls Out Massive Citywide Sales And Scan & Win Prizes
Starting 26 December, Dubai turns into one giant bargain zone. Expect big discounts, car giveaways, mall-only deals, and the return of the most-awaited DSF 12-Hour Sale, as mentioned in a report by Gulf Today.
DSF Sale Season Kicks Off Citywide
The DSF Sale Season runs for five weeks. Expect discounts ranging from 25% to 75%, covering more than 1,000 global and local brands across 3,500 outlets citywide.
From fashion, beauty, electronics, to homeware, kids’ items, lifestyle buys, everything’s on the table. Whether you’re shopping with a list or just wandering through the lanes, DSF makes it very hard to walk away empty-handed.
Shop, Scan & Win: Spend And You Could Drive Home
This year’s Shop, Scan & Win promotion adds a heavy incentive to spend. Shoppers who spend AED300 or more at participating DSF stores can enter a weekly draw to win one of five 2026 Nissan Patrol SE T2 cars.
The process is simple. Scan the QR code displayed at the store, upload your receipt on the official platform, and you stand a chance to win.
The weekly draws run throughout the festival, encouraging repeat visits and spreading the excitement across the city.
The DSF 12-Hour Sale Is Back (For One Day Only)
If you like your discounts extreme, mark December 26 on your calendar. The DSF 12-Hour Sale returns for one day only, running from 10 am to 10 pm across Majid Al Futtaim malls.
More than 100 brands will offer discounts ranging from 25% to 90%. These are the deals people plan holidays around.
Also Read: Visa Expands Travel Rewards In Dubai With Hotels, Dining And Shopping Perks
Why DSF Still Works
Dubai Shopping Festival turns shopping into a citywide event. Residents plan routes, visitors schedule trips, while brands bring their strongest offers on the ground.
With thousands of outlets involved, no single mall or category dominates. Everyone gets a slice of the action.
Dubai has made shopping a sport, and DSF is the championship.
Cover Image Courtesy: Visit Dubai/Website
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