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Indian Families Swap Beaches For Snowy Getaways; South Korea Sees 226% Surge In Interest

Looks like this winter, Indians are swapping beach vacations for snowy adventures! From South Korea’s ski slopes to Japan’s hot springs and Austria’s fairytale towns, these destinations are catching everyone’s attention.

by Priyanshi Shah
Indian Families Swap Beaches For Snowy Getaways; South Korea Sees 226% Surge In Interest

It’s no secret that winter is one of India’s favourite travel seasons! But this year, instead of heading to Indian hill stations, travellers are showing more interest in international getaways — especially between December 2025 and February 2026. To understand this trend better, digital travel platform Agoda has shared a detailed report. Scroll down to know more.

Indian Families Eye International Winter Travel

When it’s about planning winter travel, Indian families are looking more into destinations that offer snow, festivals, and cultural experiences. As per Agoda’s latest data, it’s been revealed that travellers are showing interest in both Asian and European destinations. Within Asia, South Korea has seen the biggest jump in interest with a 226% rise, followed by China with with a 105% surge in interest, and Kazakhstan with a 68% hike. Taiwan and Japan continue to be family favourites, seeing steady growth of 44% and 41% respectively this year.

In South Korea, people can enjoy ski resorts and also get some K-drama-inspired winter vibes. China attracts visitors with its famous ice festivals and old heritage towns. Kazakhstan’s mountain landscapes offer scenic escapes and adventure, while Japan draw interest from families with its hot springs, cultural sites, and fun attractions like Tokyo Disney Resort and Universal Studios Japan. Lastly, Taiwan, on the other hand, keeps travellers engaged with lantern festivals and buzzing night markets. 

Also Read: Sun, Sand &; Peace: 5 Best Beach Destinations In India For A Winter Holiday

Winter Holiday In Europe

Europe is also winning the hearts of Indian families this season. Austria leads this trend with an 82% increase in travel interest, followed by Germany (43%), Finland (33%), Italy (27%), and France (20%). These countries are known for their magical Christmas markets, beautiful ski resorts, and winter that looks straight out of a fairytale.

Agoda’s latest report shows the shift in winter travel interest among Indian families. They are now moving beyond beach vacation. Indians want their vacation to be filled with seasonal experiences that mix adventure, culture, and relaxation. 

This winter, where are you planning to go? Tell us your favourite winter destination in the comments. 

Also Read: From Kahwa To Bajre Ki Raab, 5 Indian Winter Drinks To Keep You Warm This Season

Cover Image Courtesy: Canva Pro/molchanovdmitry (Representative Image)

First Published: November 13, 2025 3:36 PM