India’s Nothing Before Coffee Hits A Century With Its 100th Store In Vadodara; Targets 80+ Stores by 2026

Nothing Before Coffee, a brand known for bringing a premium coffee experience, has hit its century in India! The chain has now opened its 100th outlet in Vadodara, Gujarat, marking a big milestone in its pan-India expansion journey. Known for its youth-first approach, the brand is now planning to launch 80+ outlets by 2026!

Nothing Before Coffee Opens Its 100th Outlet In India!

Founded in 2017 in Jaipur by Ankesh Jain, Anand Jain, Akshay Kedia and Shubham Bhandari, Nothing Before Coffee has carved its space in India’s coffee culture. It has grown rapidly from a small cosy cafe in Jaipur into a national brand with 100 outlets across the country. With a mission to serve high-quality, accessible coffee, the brand has become popular with the youth for its affordable coffee and snacks.

Today, it is considered one of the fastest-growing coffee chains in India, with outlets in major metros as well as tier-2 and tier-3 cities. Spread across 36 cities in 14 states, including Rajasthan, Uttar Pradesh, Gujarat and Karnataka, the brand is now celebrating the opening of its 100th store in Vadodara. Strengthening its footprint further, NBC also plans to launch more than 80 outlets by 2026, focusing on both metros and emerging markets.

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A Brand Known For Its Youth-First Approach

 

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This homegrown coffee chain is known for its unique signature drink called ‘Shrappe’, a thick frappe that has become its identity. The brand recently raised ₹2.3 million in a Pre-Series A funding round led by Prath Ventures. The funding reflects their commitment to redefining India’s cafe culture while expanding across the country. Known for its youth-first approach, Nothing Before Coffee offers high-quality beverages and affordable snacks. Its cosy cafe spaces also serve as community hubs for young people. 

To celebrate the milestone, NBC has also rolled out a special ₹100 offer for coffee lovers across all outlets nationwide. Customers simply need to follow the brand’s official Instagram handle and DM the message “100 stores”. The offer will then be shared with them via the NBC app.

Talking about the achievement, Akshay Kedia, Co-founder, Nothing Before Coffee, said, “Our vision is to make Nothing Before Coffee India’s most loved homegrown coffee chain by delivering authentic, affordable, and culturally resonant café experiences. Reaching our 100th store is both a proud and humbling milestone, born from our mission to bring quality coffee to every corner of India, from bustling metros to emerging towns. This ₹100 offer is our way of expressing heartfelt gratitude for the incredible support of our customers.”

Also Read: Karnataka’s Chikkamagaluru Coffee, Mysore Silk Sarees & Sandal Soap May Arrive In The UK

It definitely is good news for coffee lovers across the country. India’s very own homegrown coffee brand has now hit a milestone! 

Cover Image Courtesy: nothingbeforecoffeeindia/ Instagram