Kerala Wins Global Responsible Tourism Award For 2nd Consecutive Year For Its Successful Initiatives

by Shreya Rathod
Kerala Wins Global Responsible Tourism Award For 2nd Consecutive Year For Its Successful Initiatives

Kerala received the esteemed Global Responsible Tourism Award 2023 for its outstanding promotion of sustainable and women-inclusive activities by the state’s Responsible Tourism Mission. The state was named the winner of the ‘Best for Local Sourcing – Craft and Food’ category by the Responsible Tourism Partnership and International Centre for Responsible Tourism (ICRT), according to State Tourism Minister P A Mohammed Riyas.

Kerala Wins Global Responsible Tourism Award 2023

kerala tourism
Credits: Canva

According to a release, the minister stated that the State RT Mission was chosen for the award, which is the most coveted recognition given for sustainable and inclusive tourism initiatives, for its ability to connect women-led small and medium-sized enterprises (SMEs) to tourism activities and guarantee the successful marketing of indigenous products.

The Kerala Responsible Tourism Mission and Eswatini, formerly known as Swaziland, a landlocked nation in southern Africa known for its environmentally friendly Ngwenya Glass, were chosen as joint winners by the London-based organisers.

According to him, the international prize recognises the widespread appeal of Kerala’s well-executed responsible tourism initiatives. Further, it creates a workable model for the remainder of India and other nations. The minister further stated that the main advantage of this model is that it not only helps preserve nature and tangible and intangible heritage but also significantly benefits local communities.

He noted that the UN organisation, UN Women, has been assisting the Kerala RT Mission in executing women-friendly tourist programmes around the state. Kerala RTM has won the Responsible Tourism Global Award twice before, the first time being for its Water STREET initiative in the Kottayam district’s Maravanthuruthu.

Also Read: Weekend Getaway To The Venice Of East, Alleyppey, Kerala

According to a release from the Tourism Department, the award jury acknowledged the RTM’s efforts to promote the ethnic and traditional foods of each locality through tourism, offering visitors genuine local food experiences that they can enjoy in local homes while also bringing in additional revenue for the communities.

Places To Visit In Kerala

kerala tourism
Credits: Canva

1. Alleppey

It is widely recognised for Kerala’s renowned backwaters. While sailing the backwaters, one may take in the distinctive atmosphere of “Kettuvallams,” or houseboats. Further, it offers amenities including a taste of traditional Kerala cuisine.

2. Kochi

It is a centre for tourism and draws travellers from all over the world. In Kochi, there’s enough to feast the eyes, from exotic spice farms to Chinese fishing nets.

3. Munnar

Munnar is one of Kerala’s most picturesque tourist destinations. It is without a doubt one of the subcontinent’s top producers of tea. Munnar’s rolling hills meeting the clouds are revitalising for your mind and soul.

4. Wayanad

Wayanad takes pride in producing a variety of spices, including pepper, cardamom, tea, and coffee. You’re sure to appreciate Wayanad’s pleasant climate, which is home to several natural wonders like lakes, dams, waterfalls, and caves.

5. Kovalam

This area is dotted with coconut palms that stretch for miles. With upscale resorts surrounded by verdant foliage, you have a well-liked tourist attraction.

Also Read: Kerala Tourism To Introduce Multi-Language Microsites To Boost Pilgrim Tourism

Comment below and tell us if you have visited Kerala and what you like about it.

Cover Image Courtesy: Canva

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