If you’ve been sitting on unused Skywards Miles, wondering when to finally use them, this may be the moment Emirates wants you to take action. The airline’s loyalty programme, Emirates Skywards, has launched a new global campaign called “Season of Rewards”, and honestly, it’s pretty packed.
Emirates Skywards Launches Global Rewards Push With Bonus Miles & Perks
The offers run from 21 May until 31 August 2026 and cover almost every part of travel. Flights, hotels, upgrades, car rentals, holiday bookings. Even tennis fans are getting pulled into the mix thanks to Emirates’ return to the French Open.
More Value For Miles, At Least For Now
One of the biggest changes is around Cash+Miles bookings on both Emirates and flydubai flights.
Usually, Skywards members use Miles to trim a small amount off ticket costs. But during this campaign, Emirates says members can unlock double the savings. So 2,000 Miles can now reduce fares by around USD 30 instead of USD 15.
The deal also applies to extras people normally end up paying for anyway. Lounge access, seat selection, extra baggage. The sort of charges travellers complain about after booking cheap fares.
Also, members flying before the end of August will earn 20 per cent extra Tier Miles, which helps people move up faster between Blue, Silver, Gold and Platinum membership levels.
That matters more than it sounds because higher tiers come with airport perks people actually use. Priority check-in, lounge access, and extra baggage allowance.
Hotels, Holidays And Car Rentals Are Part Of It Too
The campaign stretches beyond flights. Emirates is offering a 50 per cent bonus Miles across several partner brands, including Marriott International, IHG Hotels & Resorts, Jumeirah and rental firms like Hertz and Europcar.
Partner airlines are included too, such as United Airlines and Japan Airlines.
But travellers do need to register first to get the bonus Miles. There’s also a separate offer where members can book reward flights on easyJet and Jet2.com starting from 4,500 Miles instead of 9,000.
Also Read: Emirates Announces That It Has Restored 96% Of Its Global Network; Details Inside
Tennis Fans Are Getting The Emirates Treatment Too
At the same time, Emirates is back at the French Open with its usual large hospitality presence.
Guests at Roland-Garros will have access to dedicated Emirates lounges overlooking the matches. The airline is also running a game inside the tournament app where fans virtually fly an Emirates aircraft through Australian landmarks for a chance to win tickets to the 2027 tournament.
Passengers flying between Dubai and France during the tournament will notice tennis-themed menus, special headrest covers and live match broadcasts onboard through Emirates’ entertainment system, ICE.
Also, Emirates is involving local youth athletes during the tournament through activities connected to Yannick Noah Day at Roland-Garros.
Cover Image Courtesy: Supplied
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When does Emirates’ Season of Rewards campaign end?
The offers run until 31 August 2026.
Can Skywards Miles be used on flydubai flights too?
Yes. The Cash+Miles savings apply on both Emirates and flydubai routes.