Riyadh Air has launched a competition that could keep one lucky traveller in the air for a full year. The Saudi flag carrier’s new Sfeer Golden Ticket is open to members of its loyalty programme in the Kingdom and in several key international markets.
What’s Inside The Golden Ticket
The prize is a big one. One Sfeer member in each participating market will win 12 individual round-trip tickets, split evenly between six in business class and six in premium economy. They can be used across Riyadh Air’s expanding network, whether you’re flying for work or for play.
Winners also get first-look access to the airline’s premium guest experience, which makes this as much a cabin preview as a free-flights giveaway. It’s a rare chance to try both cabins properly, over several trips, rather than on a single flight.
How To Enter
There’s no separate entry form to fill in. If you’re already a Sfeer member, you’re automatically in the draw. If you’re not, you’ll need to enrol first. Sfeer means “ambassador” in Arabic, and membership is the airline’s way of building a community around its travellers.
Key Dates And Rules
The draw takes place in October 2026, so the window to join is short. Prize tickets can be redeemed until October 2027, and travel is valid only on Riyadh Air-operated flights that are commercially available. That means what you can book will depend on the routes and schedules running at the time. Full terms and conditions are on RiyadhAir.com, and they’re worth reading before you start planning a trip.
Kim Hardaker, Vice President of Loyalty and Sustainability at Riyadh Air, said the Golden Ticket is meant to give members a year of seamless travel and a real taste of the airline’s Business Class and Premium Economy cabins. She described it as a once-in-a-lifetime chance that reflects the community spirit behind Sfeer.
Also Read:Riyadh Air’s Mumbai Flights To UAE Introducing Min Tax On E-Cigarettes; 10 Middle East Updates
Riyadh Air’s Bigger Plans
The giveaway also shows how quickly the airline is growing. Riyadh Air has said it wants to serve more than 100 destinations by 2030, opening up new global connections for both business and leisure travellers. It says its approach rests on three principles: the best possible experience for everyone on board, an inclusive community built around a love of discovery, and operating as sustainably as it can.
If you haven’t joined Sfeer yet, enrolling before the October draw is the only step. If you’re already a member, there’s nothing more to do except wait for the result. Keep an eye on your Sfeer account and the airline’s official channels for the announcement.
Cover Image Courtesy: Riyadh Air/X
FAQs
Who can enter the Riyadh Air Sfeer Golden Ticket competition?
Sfeer members in Saudi Arabia and several key international markets can win. Existing members are entered automatically, and anyone who isn't yet a member needs to enrol in Sfeer first.
What does the Sfeer Golden Ticket include?
One winner in each participating market receives 12 individual round-trip tickets: six in business class and six in premium economy. Winners also get first-look access to Riyadh Air's premium guest experience.
How long can the Golden Ticket flights be used?
Prize tickets can be redeemed until October 2027. They're valid on Riyadh Air-operated flights that are commercially available, so check the full terms on RiyadhAir.com before planning.
When is the Sfeer Golden Ticket draw?
The draw takes place in October 2026. Riyadh Air hasn't named an exact day in the announcement.
