Luxury gets a sweet twist as Louis Vuitton collaborates with pastry chef Maxime Frédéric to create an edible masterpiece — a designer handbag made entirely of chocolate. Louis Vuitton crafted the chocolate bag with gourmet precision, shaping it like the brand’s iconic Egg Bag. It has already gone viral online thanks to its eye-catching details and mouth-watering ingredients.
The Louis Vuitton Chocolate Bag Combines Fashion With Flavour
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Louis Vuitton released this limited-edition treat exclusively at Le Chocolat Maxime Frédéric at Louis Vuitton in Paris. The Louis Vuitton chocolate bag costs €225 (approximately ₹25,000) and weighs around 970 grams. The bag features an outer shell made from 70% dark chocolate, while the handles and zipper are sculpted using 40% milk chocolate. Inside, the bag hides a luscious gianduja hazelnut centre that complements the outer crunch.
Food vlogger Carmie Sellitto, known as @touchdalight on Instagram, uploaded a video after visiting the Louis Vuitton store in Paris to try the edible bag himself. He showcased the bag’s lifelike features, capturing everything from the realistic stitching to the embossed LV logo, making it hard to believe it was entirely made of chocolate.
Designed with edible artistry in mind, this luxurious chocolate piece mirrors the original Egg Bag introduced in Louis Vuitton’s 2019 Spring-Summer collection by Nicolas Ghesquière. The intricate chocolate design even includes realistic stitching details, replicating the style of the original accessory.
Social Media Fuels Curiosity Over This Edible Handbag
Carmie’s video instantly grabbed attention, drawing thousands of views and reactions. His followers couldn’t believe the bag was edible until he broke it apart and took a bite. According to his review, the Louis Vuitton chocolate bag not only looked fabulous—it tasted decadent too.
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Fashion and food enthusiasts alike have since flocked to social platforms to catch a glimpse of the bag and marvel at its craftsmanship. The blend of high-end branding with artisanal dessert making continues to capture attention globally.
A Luxury Gift or A Sweet Indulgence?
Whether you view it as an elegant Easter gift or a premium chocolate indulgence, the Louis Vuitton chocolate bag has made a mark in both fashion and food circles. It highlights how luxury brands continue to experiment with crossovers, merging couture with cuisine in unexpected ways.
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This limited-edition creation remains exclusive to Louis Vuitton’s Paris boutique, making it a rare find for both collectors and chocoholics. With its unique blend of design, exclusivity and taste, the Louis Vuitton chocolate bag proves that luxury can be deliciously playful.
Cover Image Courtesy: @touchdalight / Instagram