Anand Mahindra Spots Burger Singh In Udaipur; Lauds Its Marketing & Says, “This One Enters Hall Of Fame”

Anand Mahindra recently came across Burger Singh in Udaipur and posted about this on X.

by Sanjana Shenoy
Anand Mahindra Spots Burger Singh In Udaipur; Lauds Its Marketing & Says, “This One Enters Hall Of Fame”

If there’s any celebrity we absolutely love following on X (formerly, Twitter) it has got to be Anand Mahindra. The Chairman of Mahindra Group often shares interesting food, travel inspirational and even hilarious posts on the microblogging site and we’re all for it! This time, Anand Mahindra shared a picture of Burger Singh, a burger joint which he came across during his trip to Udaipur. Here’s what he has to say about it.

Anand Mahindra Comes Across Burger Singh In Udaipur; Impressed With Its Marketing

Anand Mahindra shared a picture on X of a Burger Singh outlet in Udaipur. In his caption, the Mahindra honcho writes, “In Udaipur. I’m no longer surprised by examples of Indian marketing ingenuity. But this one enters the Hall of Fame!”
Well, he probably seemed to be in awe with the play of words and Indian marketing at its peak. Burger Singh seems to be the answer to America’s Burger King. While this is a popular fast food chain in India with over 150 stores in 60 countries, it was quite a revelation for the Mahindra chairman.

But trust Netizens to educate Anand Mahindra about this delicious burger gem. @RishiRahar shared a picture of the co-founder and CEO of Burger Singh, Kabir Jeet Singh. The X user goes on to add that it is a big brand with over 60-70 franchise stores in Delhi-NCR with a huge presence in Punjab. In @RishiRahar’s opinion, some of the burgers taste far better than Burger King.

Also Read: Joe Jonas Spotted At Double Late Night; Here’s Why It’s One Of Montreal Best Burger Joints

Netizens Educate Him About The Store & Suggest Other Fun Brand Names

@ashok_mahindroo says the first outlet was established in Delhi-NCR. @arvindbaje gave a hilarious yet valid reason for the interesting marketing tactic, “Singh is King so therefore Burger King became Burger Singh, as simple as that”.

@RF_JM_AC_T2_DA says, “Innovation in marketing is the key to standing out in today’s crowded marketplace. It’s about blending creativity with strategy to create memorable experiences.”@shreecreative goes on to suggest other Burger brand name ideas like “Burger Pillai”, “Burger Thambi”, “Burger Reddy”, “Burger Gowda” and “Burger Bose India”.

Also Read: Dunki Burger Idli Is The Latest Weird Food Trend; Netizens Ask To Leave Idli Alone

Meanwhile, have you visited Burger Singh? If yes, what would you recommend Anand Mahindra try here?
Cover Image Courtesy: @anandmahindra/X

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