In a strategic move to broaden its global presence, Pakistan’s National Foods has successfully established its inaugural overseas manufacturing facility in Sharjah. This significant development aims to fortify the company’s international footprint. Pakistan’s renowned food manufacturer aims to amplify the export of its diverse range of edible goods.
National Foods’ Culinary Excellence In Global Markets
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National Foods (NF) stands at the forefront of the food industry, specializing in the production and distribution of a varied array of food products, including pickles, kinds of ketchup, and desserts. UAE serves as the primary overseas market for NF’s products. Hence, the establishment has plans to launch a manufacturing facility in Sharjah. It represents a strategic effort to meet the growing demand for their culinary offerings on a global scale.
To further strengthen its global position, National Foods established its Dubai-based subsidiary. National Foods DMCC was launched in 2012, specifically catering to the Middle East market. This subsidiary has played a pivotal role in expanding the company’s global footprint. It has ensured that NF’s products reach a wider audience in the region.
Securing A Manufacturing License In The UAE
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A crucial step in this expansion was the company’s application for a manufacturing license in the UAE. This serves as a milestone that has now been successfully achieved. This license not only symbolises the official endorsement of National Foods’ presence in the UAE but also streamlines the production process. It contributes to the company’s ability to meet the escalating demand for its products.
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Rising Demand Of Pakistani Products And The Expanding Diaspora
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Insights from Pakistani analysts based in the UAE underscore a notable surge in demand for Pakistani products. It’s driven primarily by the burgeoning Pakistani diaspora in the Emirates. The diaspora’s increasing affinity for authentic Pakistani flavours has created a robust market for National Foods.
In conclusion, National Foods’ venture into establishing its overseas manufacturing facility in Sharjah reflects a strategic business move and a commitment to satisfying a global consumer base. As the demand for Pakistani culinary delights continues to rise, National Foods is well-positioned to contribute significantly to the international culinary landscape.
Cover Image Courtesy: National Food Pakistan/Website
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