54% Travellers Are Seeking Longer Holidays; Kashmir, Uttarakhand & Himachal Are Top Domestic Choices

We firmly believe that travel teaches us things that no school or college can! It opens the door to new experiences, and cultures, and makes us question and see things from a whole new perspective. And it looks like Indians are understanding and embracing their love for travel in 2025. According to the 4th edition of the India Holiday Report by Thomas Cook & SOTC Travel, Indians plan to travel more and seek longer holidays this year.

Indian Travellers Are Seeking More & Longer Holidays In 2025

The 4th India Holiday Report 2025 is a comprehensive study that gives insight into the ever-evolving aspirations and travel behaviour of Indian consumers. The survey for this report was conducted across digital platforms covering over 2,500 respondents. It reflects a significant shift driven by rising disposable incomes and the growing aspirational value of travel, including experiential holidays.

One of the most notable shifts is the rise in the trips planned in a year. According to the report, 85% of Indians plan to increase their frequency of holidays in 2025 and a significant number intend to boost travel budgets by up to 50%. Indians plan to increase their holidays from 2 per year to 4-6 trips annually.

Not just that, almost 54% of Indians revealed that they seek longer holidays this year as well. Travellers are showing a clear inclination towards longer holidays. This holds true for both domestic and international. As per the report, new-age Indian travellers are also keen on spiritual travel and hidden gems.

It is interesting to note that experiential and event-led travel such as polar/ icebreaker cruises, music concerts, global sporting events, wildlife safaris, gastronomy and vineyard trails, stargazing camps, and even phenomenon travel are at the forefront of Indian travellers’ holiday preferences. All in all, the report paints a picture of a booming travel economy in 2025!

Some of the key holiday drivers this year are –

1. Social media/OTT – 60%
2. Simplified visa & easy access – 44%
3. Enhanced connectivity – 43%
4. Value seekers – 39%
5. Word of mouth – 30%

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These Are The Top Preferred Holiday Destinations

So, where are Indians planning their next holiday? According to the India Holiday Report 2025, preferred domestic and Indian subcontinent destinations are –

1. Kashmir, Himachal Pradesh, and Uttarakhand are the top favourite holiday destinations with almost 55% of Indians wishing to explore them during their next vacation.
2. Bhutan – 32%
3. North East – 25%
4. Rajasthan & Kerala – 21%
5. Goa – 13%
6. Andaman & Lakshadweep – 3%

Also Read: 5 Palace Tours In Jaipur Every Traveller Must Visit Once

So, where are you planning your next holiday? Let us know in the comments.

Cover Image Courtesy: Canva Pro/MStudioImages