FSSAI Asks Food Brands To Limit The Use Of Words Like Fresh, Real, Pure, Etc.

by Shreya Rathod
FSSAI Asks Food Brands To Limit The Use Of Words Like Fresh, Real, Pure, Etc.

Food Safety and Standard Authority of India(FSSAI), the food regulatory body of India, has asked food brands to avoid or limit the use of fancy adjectives on the packaging. Also, there is a list of guidelines for the packaging of the products and things to include on them. Here is all you need to know about the new food packaging regulations by FSSAI.

FSSAI Issues New Guidelines

Credits: Wikimedia

Brands often advertise their product as natural or authentic or pure. Well, the fact remains that any processed food contains trans fat in some quantity. These adjectives can mislead the consumer. In order to avoid this, companies must add a disclaimer in the front of the package. Further, they have instructed that the disclaimer should be: “the name is a brand or a trademark and does not display its true nature”.

Moreover, FSSAI has given the appropriate size of the disclaimer. For the principal display panel of 100 sq.cm, the minimum font size is 1.5mm. While for panels between 100 to 200 sq. cm, the minimum font size is 2mm, and 3mm for panel display of above 200 sq. cm.

Also Read: Yak Is Declared A Food Animal By FSSAI. Here Are Some Popular Yak Dishes Enjoyed In India

Nutrient Labelling On the Packages

There was an additional section of guidelines that allowed the mentioning of certain nutrients if the quantity is enough to qualify as the source of the nutrient. This new regulation came into effect on 13th December 2022. The objective of doing this is to hold businesses accountable for their claims and advertisements. However, the companies have a thirty-day deadline to send clarifications for final approval.

Also Read: Lovers Of Gajak & Besan Laddoo, Bad News! FSSAI Labels Packaged Ones As & Unhealthy

Cover Image Courtesy: Wikimedia