Tata’s Luxury Hotel Chain Will Focus At The Growth Of Domestic Travel As Virus Cases Dip

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by Tania Tarafdar
by Tania Tarafdar 482

The travel and hospitality industry has faced a massive blow due to the coronavirus pandemic. Restaurants, hotels, airlines, and many other industries are facing the brunt of the lockdown. With inter-state and international borders closed for a prolonged period, the revenue earnings of the hotels have dropped drastically. Ever since the lockdown, most of the hotels in India had been with almost zero income for a period of nearly five months. The hotel sector in India is one of the worst-hit segments in the economy.

Tata Group Of Hotels Is Optimistic About The Growth Of Domestic Market

As India sees a sharp decline in the new COVID-19 cases, the hospitality sector looks at it as an opportunity to revive the economy. Indian Hotels Co., the luxury hotel chain run by the Tata Group is highly optimistic about the growth in the domestic market. The owner of the iconic Taj brand of five-star hotels is part of the Indian hospitality sector that has been hit hard by the deadly second wave and has come to a complete standstill. But domestic travel will see an uptick. 5000 Hotels Shut In Bengaluru Since The Start Of The Pandemic; 50% Of Workforce Jobless.

Also read: Maharashtra Eases Business Policy For Hospitality Sector; Reduces Number Of License

Hospitality Will See A Boom With The Slow Down Of Cases

As big cities like Mumbai and Delhi ease the lockdown curbs, residents who were home arrested for months are likely to demand domestic travel. The demand is similar to the boom that was seen after the first wave. Puneet Chhatwal, Indian Hotels’ Chief Executive Officer said in a Bloomberg Television interview “The positive part is that numbers are much higher. If we compare it to the June quarter last year when revenue was almost down to zero, the overseas expansion would be opportunistic for us and very, very selective.”

Also read: Staycations & Short Trips Could Help Revive India’s Hospitality Industry

With the pandemic, the hotels are also reviewing their cost said Chhatwal, who also helms the Hotel Association of India.

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