What Is Titanium Dioxide? Know Why Skittles Has Removed This Artificial Flavour From Its Candy

In a quiet but significant move, Mars has decided to remove titanium dioxide, an artificial flavouring ingredient, from its famous candy, Skittles. This decision follows a growing public scrutiny of food additives and the ban of the ingredient in the European Union.

Titanium Dioxide: An Artificial Flavouring Agent

Titanium dioxide is a white-coloured powder commonly used in candies, baked products, sunscreens and even toothpaste. It not only acts as an artificial flavour but also has brightening properties. Known for giving products a shine, this ingredient is often listed as E171 on the food labels. According to India Today, titanium dioxide was also one of the core ingredients in the Skittles candy, which gave it its bright colour.

Skittles To Drop It From Its List Of Ingredients

According to a report published by India Today, Skittles and its parent company have decided to stop using this ingredient in their candies. This major move also comes after increased criticism from Robert F. Kennedy Jr., who leads the “Make America Healthy Again Commission”.

They released a report last week announcing a ban, saying that the ingredient may cause potential cell damage in the human body. “All our products are safe to enjoy and meet the high standards and applicable regulations set by food safety authorities around the world,” said a Mars spokesperson quoted by the BBC, as reported by India Today.

Also Read: This Homemade Instant Amla Candy Recipe Is A Must-Try!

Health Hazards Of Titanium Dioxide

Although many countries still allow its use in food, it’s important to note that titanium dioxide may pose health risks. Even the EU has banned it, stating that it could potentially damage DNA and increase the risk of cancer if consumed frequently. However, the US Food and Drug Administration (FDA) still allows its use, but only if it makes up less than 1% of a product’s weight.

Also Read: Janhvi Kapoor Shoplifted A Candy As A Kid; Shares A Fun Story

Who could believe that the candies we unassumingly eat could be potentially dangerous? It has become increasingly necessary to be aware of everything we consume.

Cover Image Courtesy: Unsplash/Lucas van Oort