Pickl Becomes The First UAE Restaurant To Enter Metaverse With Themed-Games, NFT And Real-Life Delivery

by Deeplata Garde
Pickl Becomes The First UAE Restaurant To Enter Metaverse With Themed-Games, NFT And Real-Life Delivery

The Food Metaverse on the blockchain, a groundbreaking concept, has piqued the interest of foodies all over the world. While exploring the metaverse, are you looking for a mouthwatering burger? You won’t be able to bite into Pickl in the metaverse. But you can gorge on the award-winning burger establishment there. Pickl will soon be the first restaurant in the UAE to join the metaverse with Themed-Games, NFT And more.

Pickl Opened Its Doors In 2019 And Has Grown Popular

The business, created in Dubai in 2019, has quickly grown across the UAE. The organisation plans soon to release a number of brand-themed games, Pickl NFT. Also, expect virtual fashion that can be adorn by your virtual avatar or swapped for Pickl items in actual stores. Later this year, Pickl will also open a virtual restaurant. The future has arrived.

Also Read: 5 Places To Enjoy Loaded Burgers In Dubai Under AED40


View this post on Instagram


A post shared by Pickl. (@eatpickl)


A Virtual Restaurant With NFT And More

Pickl hopes to create a virtual restaurant in the metaverse that would duplicate the whole customer experience. Pickl in the metaverse will link to Pickl’s real-world delivery service. In short, when you order a Nashville chicken Sando or double cheeseburger in the metaverse, it will deliver to your door in reality. How fabulous does the future look?

Pickl is also launching an innovation test kitchen, complete with a specialised metaverse space for the Pickl staff to try out the new virtual environment and how to work with the concept of NFT and more.

Since its debut at JLT in 2019, the brand has expanded to include a store in Dubai’s Time Out Market. They have a concept store in City Walk called An/Other by Pickl. The burger joint pays homage to the history of burgers. With two restaurants in Abu Dhabi, the brand intends to extend to other regions of the GCC later this year.

Also Read: New York Has Launched World’s First NFT Vending Machine